Color Lover is a HIGHLY PROTECTIVE line of shampoos and conditioners, formulated to combat fading and to prolong cosmetic coloring, DEEPLY MOISTURIZING, to keep the hair soft, shiny and radiant, EFFECTIVELY SPECIFIC to give the best result on every type of color-treated hair: Coarse hair (average diameter between 70 and 110 microns) is often rough, unmanageable and porous. It needs to be softened and restored to a more manageable and radiant condition. With four types of conditioning ingredients, MOISTURE RICH SHAMPOO transforms the texture of dull, rough and unruly hair.